Settlement coaching and RECM

Revitalising properties with estate coaching and Real Estate Community Management (RECM)

Settlement coaching promotes and stimulates neighbourhood development

In the area of estate coaching & real estate community management, the focus is on revitalising and promoting positive neighbourhood development both in housing estates and on mixed-use sites. The attractiveness of the properties is increased by revitalising communal areas and actively connecting tenants with each other. In this way, Wincasa makes a decisive contribution to social sustainability, reduces vacancy rates and increases tenant satisfaction.

We are convinced that lively properties are attractive - both for owners and (potential) tenants as well as for the neighbourhood. By planning and organising pop-ups, tenant meetings, information events and other community activities, shared spaces are regularly used over a longer period of time - be it with concerts, food trucks and festivals, craft afternoons, sports activities, flea markets and various tenant services. Classic after-work events with drinks and food also create an inviting atmosphere that attracts not only the tenants but also the neighbourhood.

RECM Project Tower Area Pop-up, Winterthur

Modern courtyard with colorful chairs and tables, wooden loungers and plants in front of a brick building

Lively outdoor area with lots of people, small tables and chairs in front of a brick building and a street food stall

Large inner courtyard with lots of people, market stalls and lighting in front of modern brick buildings

Illuminated outdoor area at night with a round tent, fairy lights and small trees in front of a modern building

Cozy interior of a round tent with covered tables, fur chairs and a stove in the middle

Advantages of settlement coaching & active real estate community management

  • Promotes social sustainability
  • Increases the attractiveness of properties
  • Reduces vacancy rates
  • Improves the quality of living and quality of life
  • Positive external impact and image enhancement of the property
  • Early conflict prevention and resolution

Active estate coaching and real estate community management redefine the attractiveness and value of properties: Communal areas become lively meeting places, neighborhoods grow closer together and social sustainability is noticeably promoted. The result is fewer vacancies, more satisfied residents and stronger ties to the place where they live and work. At the same time, it helps to avoid conflicts at an early stage and ensure long-term profitability through stable rental income and positive neighborhood and area development.

Diverse events & highlights throughout the year

Estate coaching & real estate community management offer numerous approaches to fill neighbourhoods with life: whether seasonal festivals, community projects or creative workshops - such activities create space for encounters, promote exchange and strengthen cohesion. Throughout the year, a variety of events such as street food festivals, pop-ups, weekly markets and larger cultural events transform communal areas into lively meeting places that enrich the neighbourhood and sustainably promote coexistence. We rely on a mix of small, more private events for the tenants and larger events in which the neighbourhood can also participate.

Smaller and larger events take place regularly from January to December. This regularity is central to community building, as relationship building and participation take time. Only those who are able to exchange ideas, network and meet at regular intervals can build a lasting relationship with their neighbours and, in the best case scenario, get involved in the implementation of future projects themselves. We attach great importance to proper annual planning, including debriefings and reports on the events held.

It is important that we take the individual needs of each tenant into account when planning events and joint activities. Tenants who wish to actively participate in the planning and implementation of projects are involved accordingly. The participatory approach, both in real estate community management and in estate coaching, is central to this. In this way, we ensure that each property is revitalised and activated to the extent desired by the tenants.

Settlement coaching and real estate community management at Wincasa

In order to create a stronger network of tenants in a mixed-use property or housing estate, we rely on measures that meet the needs of the tenants in question.

This includes:

Every property is unique, which is why we adapt our concepts individually to the needs and conditions on site. Through regular dialogue with the tenants, we identify which activities and programmes are desired and where we can jointly implement projects for the entire property. A property only becomes socially sustainable when all those affected are involved and their needs can be met.

Our contribution to social sustainability

In addition to the ecological and economic components, property owners are increasingly focussing on social sustainability. In settlement and neighbourhood management, we ensure that projects and measures always include social criteria wherever possible. For example, we rely heavily on social exchange and cooperation when it comes to implementing revitalising measures. We are concerned about safety, promote local offerings and local partnerships in projects and focus on tenant services that offer effective added value.

With the Wincasa Social Report, we also make the property owners' endeavours in the area of social sustainability visible and measurable. Based on our recommendations and experience, we ensure that your properties also become even more sustainable in a social context.

Are you interested in finding out how we can make your property more vibrant with targeted measures?

Please feel free to contact us without obligation: community@wincasa.ch   

Center and mixed-use site management

Satisfied customers – efficient and sustainable advice